ImpactWatch Blog

This is the roundup from the week of 22 June.

• Do Social Media Marketers Dream Of Monitoring Tools? – Three Minds

• The Value of PR Measurement – Part 3 - Show me numbers
  

• The State Of Social Media Measurement (aka Brand Monitoring and Listening Platforms) – AttentionMax
  

• GoogleReader + SocialMention + PostRank = ORM for free ;-) – PhilGo20
  

• Social Media Measurement, Part 2: What I Really, Really Want - Media Bullseye
  

• Measure the Impact of Blogger Outreach: 9 Key Metrics – Marketing Sherpa
  

• Many PR Pros Are Using AVE’s. Why are we surprised? – Dix & Eaton

• Brand Monitoring: Social Media Monitoring – Why Monitor After All? – Brand Monitoring
  

• Social Media + You – Brand and Reputation Management = Disaster – JMG Galleries
  

• Social Media Research & Measurement Woes – Great Minds
  

• Live from OMMA Social: The State of Social Media Metrics – Search Marketing Sage
  

• Networked Insights makes sense of Internet chatter about brands – Milwaukee Journal Sentinel
  

• Introducing Conversation Impact – Social Media Measurement for Marketers – Ogilvy

Slides and Conferences

It’s All In The Numbers – Social Media Measurement – The Agency Blog

Review: First European Summit on Measurement – Communication Controlling

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See Last Week’s Top Posts

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Photo Courtesy of Multiple Fragments of Tissue.

Tags: AVEs, blogger outreach, brand monitoring, listening platforms, monitoring tools, reputation management, social media marketers, social media measurement, social media metrics, social media monitoring

This entry was posted on Friday, July 3rd, 2009 at 1:08 pm and is filed under Media Measurement, Media Monitoring, Resources. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.