ImpactWatch Blog

• ROI: How to Measure Return on Investment in Social Media – Brian Solis

• Social media measurement: Sometimes a picture is worth a thousand tweets and Three reasons why the “experts” are wrong about social media measurement from Mark Schaefer

• Considering a Social Media Monitoring Investment? Ask Questions First – Beth Harte

• Social Media Monitoring Industry Survey – Jason Falls

• The minefield of social media monitoring – Corp Comms

• Social Technology Buyers Matrix: Broad vs Specialized vs Do It Yourself – Jeremiah Owyang

• Putting the Public Back in PR Measurement – Valeria Maltoni

• The 10 Social Media Metrics Your Company Should Monitor – Social Media Today

• Metrics For Tracking Social Media Engagement – User Driven

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This entry was posted on Friday, February 26th, 2010 at 2:40 pm and is filed under Media Measurement, Media Monitoring, Resources. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.