There were a LOT of great posts this week, so I’ve left the summaries out in an attempt to avoid making a huge mess of the post.
- Unveiling the New Influencers – PR 2.0
- Benchpoint Survey Says People Like Measurement, Are Doing It More – The Measurement Standard
- There is No Silver Bullet: It’s Time to Focus on the Simple Truths of PR Measurement – Bulldog Reporter
- Social Media Monitoring tools – an evaluation – Gianluigi Cuccureddu
- Measurement Strategies For 5 Social Media Goals – PR Communications
- Twittering Away Time And Money – MediaPost
- Measuring Social Media Marketing: It’s Easier than you Think! – Search Engine Journal
- Hybrid Cars – What’s the Social Media Buzz? – Resonance
- Two case studies from Radian 6: Molson: Meeting New Customer Expectations and Cirque du Soleil: Embracing Brand Ambassadors
- Social Media Monitoring Tools for Asia – Thomas Crampton
- My (FREE) iGoogle Brand Monitoring Dashboard – Carie Lewis
- Getting a measure on social media metrics – SEO Scoop
- Measure the Impact of Blogger Outreach: 9 Key Metrics - Marketing Sherpa
- Brand Monitoring: Online Brand Monitoring – Brand Monitoring
- Social Media Analytics Part I – Web Analysis, Behavioral Targeting and Advertising
- 4 Of The Best – Free Social Media Monitoring Tools – Digital Marketing Lab
Slides and Conferences
Social Media Monitoring Tools – An Overview – Pier 314
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Photo courtesy of Airi’s Papa.
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